Lakme Eyeconic Archives

This summer, give your black kajal a break! Let your eyes be the focus as you go Eyeconic in color with five brand new looks from Lakmé. The all new Lakmé Eyeconic in shades of White, Green, Grey, Brown, and Blue let you give a twist to your traditional ‘Black’ eyes, making them look bigger and more dramatic. With the new range by your side, you can go from natural earthy eyes during the day to totally mesmerizing smokey eyes at night.

Created in collaboration with Daniel Bauer, Lakmé Make-up Expert, the five unique looks have been demonstrated through the gorgeous Kareena Kapoor. True to their name, ‘White Intervention’, ‘Divine in Green’, ‘Grey Goddess’, ‘Brown Haze and ‘Bolt of Blue’ will make sure that this summer, all attention stays on your eyes!. Look inside for details of how to create the looks.

Lakmé Eyeconic White intervention: A dash of white on the waterline creates the illusion of bigger eyes, making it an uber chic look for women who embrace that perfect blend of profession and high-fashion.

Click Here to see Sarah Jane Dias recreate this look

Lakmé Eyeconic Divine in Green: A classic winged look that adds a dash of color to your eyes, giving you the perfect refreshing look for an evening out with friends.

Click Here to see Sarah Jane Dias recreate this look

Lakmé Eyeconic Grey Goddess: An edgy alternative to black, this new look is charismatic and will make you dazzle at night.

Click Here to see Sarah Jane Dias recreate this look.

Lakmé Eyeconic Brown Haze: Glam up your evenings with this versatile look that exudes elegance and grace while recreating a soft brown smokey eye.

Click Here to see Sarah Jane Dias recreate this look

Lakmé Eyeconic Bolt of Blue: Got a night out? This no fuss liner look will make your eyes look mystical while adding drama to your overall persona.

Click Here to see Sarah Jane Dias recreate this look.

My favorite is definitely the one with the Brown Eyeconic Kajal. It’s by far the best brown kajal I’ve used and the look is so elegant and wearable.

Which look is your favorite? Do let me know in the comments below.

It’s Time To Strike White with Eyeconic!

From Snow White in fairytales, Megan Fox in Hollywood to the sexy Bollywood diva Kareena Kapoor everyone is in on a new beauty secret- White!. This new colour trend has made its way from runways and fairytales to mainstream make-up routines the world over. It is a shade that helps achieve a range of looks from ‘sexy siren’ to ‘subtle princess’ with a single stroke of the pencil. The new range of kajal pencils by Lakme Eyeconic includes the unmissable white kajal that marks a new dawn in eye-styling. The unconventional Eyeconic White also allows you to experiment with your style and wardrobe and challenge yourself to be adventurous everyday. For generations, the black kohl has ruled the make-up box of every contemporary Indian woman with its ability to quickly brighten the eyes with minimal fuss. Now it’s time to break that code and widen the gaze by adding white to your make-up essentials.

Here are a few quick tips to add some adventure to your eyes.

Tip #1: Highlight the Inner Corner
Use white eyeliner to highlight the inside corner of your eyes. Starting from the corner, fan out about a centimeter on the top and bottom lid. This will make your eyes brighter and very captivating..

Tips #2: Layers of Color

Produce a white line of your top lid twice as thick as you would normally apply a black kajal. Next, apply black or brown liner on top of it with a line about half as thick. This will create a double eyeliner look that makes your eyes stand outwith a little drama.

Tips #3: Under Your Brows To Highlight Your Brow Bone
Use the Lakme Eyeconic White kajal to accentuate your eyes by highlighting your brow bone. This can be done with simple sweeps underneath the brow then smudging it along the brow bone.

Lakmé presents five D.I.Y. looks with the new Eyeconic shades

Tips on how to use the Lakme Eyeconic White Kajal