Beauty. Travel. Lifestyle

  • Home
  • ABOUT ME
  • CONTACT ME
  • DISCLAIMER

Kolkata Street Art Festival, An Initiative By Berger Paints India Ltd.

August 29, 2017

Facebooktwittergoogle_plusredditpinterestlinkedinmail
Kolkata Street Art Festival By Berger Paints India

Kolkata Street Art Festival

The first time I heard of the Kolkata Street Art Festival, an initiative by Berger Paints India, I thought of a friend Soma, who lives in the US. Soma is pretty much a street art/graffiti/mural expert and she keeps posting beautiful pictures on Facebook of her finds in and around the US. I was thinking how happy Soma would be to see that something like this has also started in Kolkata because the lack of street art in the city has been a topic of much discussion. Not just with her but also amongst groups of artists and photographers in the city. Take Delhi for example. Lodhi Colony is the country’s first public art district and there is a growing culture of street art spreading its canvas in Mumbai as well. Kolkata started late but we are getting there too and it is all due to the efforts of Berger Paints India. 

Kolkata Street Art Festival by Berger Paints India

Kolkata Street Art Festival

The objective of Berger Paints India in organizing the Kolkata Street Art Festival is twofold. First, to clean & beautify the prominent walls of Kolkata with the colors of Berger and secondly, to give an opportunity to the artists of Kolkata to showcase their talent in beautifying their city. Eminent artist and Member of Parliament Prof. Jogen Chowdhury has mentored this program and the team of artists has been led by senior artist Mr Barun Saha along with Mr Rintu Roy. The plan is to paint city walls, metro station walls and trams across the city. 

Kolkata Street Art Festival by Berger Paints India

Kolkata Street Art Festival

Kolkata Street Art Festival By Berger Paints India Experience

Last Saturday, a group of bloggers including myself were taken around the city by Berger Paints to know more about the initiative, interact with the artists and also get a first-hand experience of what is happening. We visited five locations – Eden Gardens, Exide Crossing, Park Circus 7-point crossing, Ballygunge Tram Depot and Topsia. What was interesting was the fact that the artists incorporated themes to match the localities in their art. For example, Eden Gardens was all about sports, Ballygunge was mostly about traditional paintings and in Topsia, because of the number of schools in the neighborhood, the focus was more on children’s art. 

Kolkata Street Art Festival by Berger Paints India

Street Art near Eden Gardens

Kolkata Street Art Festival by Berger Paints India

Street Art near Exide Crossing

Kolkata Street Art Festival by Berger Paints India

Street Art near Ballygunge Tram Depot

Street art looks great no doubt but the process is definitely not an easy one. You can’t just pick a wall and start painting. Berger Paints got all the permissions, involved the KMC, local clubs and spent a lot of time in preparing the walls because most of them were in bad shape. Preparation involved cement plastering, applying putty to smoothen the walls and make them a canvas for the artists to paint on. Berger Paints WeatherCoat was used to ensure the art withstands harsh weather conditions. 

Kolkata Street Art Festival by Berger Paints India

Street Art near Topsia

Kolkata Street Art Festival by Berger Paints India

Artists led by Mr Barun Saha

Kolkata Street Art Festival is a great initiative by Berger Paints to transform the city’s public spaces into a canvas for artists. Berger Paints is doing their best to beautify the city. It is upto us to ensure that we preserve this art and make it into a movement.  

 

This post is written in collaboration with Berger Paints India 

Facebooktwittergoogle_pluslinkedinrssyoutube
 

Related posts:

No related posts.

Filed Under: Lifestyle Tagged With: Berger Paints, berger paints india, berger paints india kolkata street art festival, berger paints kolkata street art festival, Best Kolkata Lifestyle Blog, best kolkata lifestyle blogger, Kolkata, Kolkata Events, Kolkata Lifestyle Blog, kolkata street art, kolkata street art festival, street art, street art graffiti, street art in india, street art in kolkata

Newsletter


Hello there, I am Dolon and this is my blog about beauty, food, travel and lifestyle. I hope you like what you see here :)

For queries, mail me at poutpretty@gmail.com

Find us on Google Plus

MY LATEST PHOTOS

Instagram did not return a 200.

Follow Me!

Archives

badge
Visit blogadda.com to discover Indian blogs
badge
influnenster-Dolon

Copyright © 2014 ยท Designed by Pish and Posh Designs.