The renowned Double Wear makeup collection of long-wearing, stay-in-place products introduces the new and improved Double Wear Stay-In-Place Eye Pencil. Featuring the same beloved formula, the NEW Double Wear Stay-In-Place Eye Pencil now includes a water-resistant claim, an improved silicone smudge tip and an updated collection of shades.
NEW Double Wear Stay-in-Place Eye Pencil’s exceptionally creamy formula sets in quickly to provide an intense high coverage, color-true wear. Easy to apply, the luxurious formula goes on in one smooth stroke with no tugging or skipping and practically melts into your skin. Worry-free and long-wearing, this water-resistant eye pencil is easy to smudge, blend and apply thanks to a combination of unique technologies and carefully selected ingredients.
- The long-wear structure of the formula helps hold pigments in place and provides smooth glide for comfortable application and wear on the skin.
- Specially incorporated into the formula, Color Brilliance Pigments are pigments in their purest color and intensity along with rich, bright luxurious pearls to provide intense, saturated color and extreme brilliance.
- Formulated with Vitamin E and Jojoba Oil, the formula helps cushion and protect skin, and delivers a gentle application and wear.
From a perfect line to a smudgy smoky eye, NEW Double Wear Stay-in-Place Eye Pencils make transforming from a day look to night look easy with an updated selection of shades. The new lineup includes rich, jewel-toned shades consisting of mattes and shimmers in 8 shades – Onyx, Coffee, Smoke, Night Diamond, Night Violet, Sapphire, Emerald Volt and Electric Cobalt.
Each beautifully long-wearing eye pencil is sharpenable and includes an improved silicone smudge tip for easy smudging and blending. Specially designed to work with the quick-setting formula, the beveled shape of the smudger contours to the natural shape of your eye and allows for easy blending.
NEW Double Wear Stay-in-Place Eye Pencils will be available at Estée Lauder stores in India from February 2015 onwards for a retail price of INR 1,650/-